The Wine Safari site is based on the simple question how to engage the user that he starts his own exploration path of the site. The main idea is to engage the user through the simple quiz game: various sections were made to prompt him with a simple call-to-action: Choose your style! The user starts browsing among various sections (wild animals, ranch and wines) and choosing the preffered selections ampong available options. Based on his selections the website automatically reccomends the tours which are statistically the most relevant.

Each style contained various typographic ideas.

The website was sadly never realised so it drowns in the deep sea of never-approved design ideas.